Knowledge / Audit Partner

As a knowledge partner, we drive the understanding of consumer attitudes, preferences, and purchasing behaviour regarding automotive products and services. As a neutral jury partner, Divergent Insights helps leading Media houses and OEMs evaluate and audit the best vehicle in similar segments across common parameters at annual awards for industry recognition.

Helps OEM’s, suppliers, and investors understand market dynamics and make strategic decisions.

Methods We Adopt

Quantitative Research | Data Analysis | Trend Forecasting | Focus Groups | Ethnographic Studies | Sentiment Analysis

FAQs on Knowledge/Audit Partner

What does Dive-In bring to the table during the selection of Best Cars and Bikes Awards?

Dive-In helps in the unbiased selection of the Top Performers/Winners by using strict metrics of evaluation, across multiple parameters.

Ethnographic Researches are time intensive and cost intensive. Why should we do it?

A brand while entering a new market or launching a new product, needs to uncover cultural nuances and consumer behaviours that might not be apparent normally. It needs a technique which is exhaustive and pin-pointed. Ethnography serves this purpose most accurately in such scenarios.

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Methods We Adopt

Quantitative Research | Data Analysis | Trend Forecasting | Focus Groups | Ethnographic Studies | Sentiment Analysis

FAQs on Knowledge/Audit Partner

What does Dive-In bring to the table during the selection of Best Cars and Bikes Awards?

Ethnographic Researches are time intensive and cost intensive. Why should we do it?

Dive into our Case Studies

Demand for Mobile Vans In India

Understanding Consumer of Electric Vehicles and key Emerging Markets

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